The Small Business CEOs Playbook
A practical guide to building and growing your business without the overwhelm.
Choose the format that works for you…
What You’ll Learn…
Inside these pages, you’ll discover the systems and strategies that separate thriving small businesses from struggling ones. Each chapter delivers practical, field-tested tools you can apply immediately. You’ll learn how to:
Keep customers loyal and returning year after year.
Build simple, repeatable systems that save time and money.
Grow your business through successful networking relationships
Delegate and scale so your business doesn’t depend on you 24/7.
Avoid burnout while building sustainable success.
Who This Is For…
This book is for entrepreneurs, solopreneurs, and small business owners who want to work smarter, not harder. Whether you’re:
Launching your very first side hustle,
Running a local service-based business,
Or scaling a team and looking for proven systems
The Small Business CEO’s Playbook gives you the blueprint to grow confidently and profitably.
What’s Inside
Here’s a snapshot of what you’ll find in the Playbook:
The CEO Mindset – shifting from “employee” thinking to “entrepreneur” thinking.
Marketing on a Budget – real-world tactics to attract clients without overspending.
Systems That Scale – how to document and automate for consistency and freedom.
Client Retention Mastery – keeping customers longer and increasing lifetime value.
Networking That Works – making the right connections that lead to sales and growth.
Avoiding Burnout – strategies to protect your energy while running your business.
Each chapter ends with action steps so you can put ideas into practice right away.
FAQ’s
Is this book relevant if I’m just starting my business?
Yes! Chapters 1–4 are designed to help you validate your idea, set pricing, and land your first clients.
Do you offer bulk orders for groups or classes?
Yes, discounted bulk orders and signed copies are available. Perfect for teams, business programs, or workshops.
Can I hire Rob to speak or teach with the book?
Yes! Rob offers keynote presentations, workshops, and facilitation. Ask about book-bundle pricing for events.
“If you are starting a business or looking to grow your business, this is a must read. Rob shares insights from 35 years of entrepreneurship experience, with several different business models. This book can help you overcome many business challenges and will help put you on the right track to success.”
- Jack Lank; United Regional Chamber of Commerce